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The conference will be held at the Convitto della Calza, Piazza della Calza 6 (i.e., 6 Calza Square), Florence, Italy, from 22 to 25 April 2013.

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Thursday, April 25 • 10:30am - 10:45am
THE RELATION BETWEEN BRAND PERSONALITY AND BRAND CREDIBILITY

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Speakers
PB

Pınar Basgoze & Serife Kazanci

HACETTEPE UNIVERSITY, TURKEY


Thursday April 25, 2013 10:30am - 10:45am
Santa Croce